In this video, I dive into SearchGPT, OpenAI’s new AI search prototype designed to deliver fast and accurate answers with clear and relevant sources. I discuss its user interface, features like auto-complete, and how it references sources in-line and through a panel. Additionally, I touch on the partnerships OpenAI is forming with publishers to ensure fair representation of their content and how this new tool could shape the future of AI-powered internet navigation. I also address distinctions between SearchGPT and OpenAI’s generative AI models and share thoughts from publisher executives. Watch the full breakdown to see how this exciting development could impact the way we interact with information online.
00:00 Introduction to Search GPT
00:16 User Interface and Features
00:45 Source Referencing and Publisher Integration
02:00 Publisher Partnerships and Control
02:09 SearchGPT vs. Perplexity
02:29 Quotes from Executives
03:09 Publisher Management and SearchGPT
03:27 Separation from Generative AI
04:42 Final Thoughts and User Feedback